For companies

Your hardest problems, seen through completely different eyes.

Every organisation has challenges it cannot quite solve. Problems that have been looked at so many times by the same kinds of people that the thinking has gone stale. A NextGen Company Challenge hands that problem to young people across Europe who have no assumptions, no corporate habits, and no reason to tell you what you want to hear.

How it works

Three steps. One genuinely different perspective.

You bring a real challenge

Your organisation submits a genuine problem you are working on right now. Sustainability, communication, community engagement, product design, or anything where fresh perspective has value.

We shape it for learning

Our curriculum specialists review and shape the challenge to make it age-appropriate and educationally meaningful. It becomes part of the learning journey for children across the network.

Children return real thinking

Students research the problem, discuss it with peers from other European countries, create structured responses, and return their thinking in a format you can actually use.

Child building a robot

What you get back

Honest, creative input from people who think differently than anyone in your organisation. Children do not have decades of industry assumptions. They do not filter their thinking through what is politically safe to say. They notice things experienced professionals have stopped seeing.

This is not a CSR exercise. It is not a branding opportunity. It is a structured process that produces genuinely useful perspectives on problems you care about.

Children discussing and collaborating

What children get

A reason to believe their thinking matters right now. Not someday after they graduate. Now.

Working on a real challenge from a real organisation changes how children see their own learning. It is no longer abstract. It connects to the world outside school walls. And when they see that their input is taken seriously, something shifts in how they approach everything else.

How companies participate

A partnership built on mutual value.

You come as a learner, not a sponsor. You bring a real problem, not a marketing brief. You engage with the output honestly.

No branding in the classroom
No logo on the materials, no expectation that children promote your organisation
You learn from them
They learn from the process. Both sides are better for it.
Honest engagement
You engage with the output honestly and take the thinking seriously
Interested?

Bring a challenge

If your organisation has a challenge that could benefit from a completely different kind of thinking, we would like to hear about it.